LAGUNA NIGUEL, CA, UNITED STATES, October 3rd, 2024 / — Fuel50, the pioneer in career pathing and talent mobility serving Fortune 500 companies worldwide, today announced a comprehensive rebranding that reflects its evolution into a leading Talent Intelligence Platform.
This strategic move positions Fuel50 at the forefront of addressing the looming global skills crisis.
The rebranding encompasses a vibrant new visual identity, a reimagined product suite, and a bold new objective: solving the skills crisis with the industry’s only expert-driven skills ontology.
The Fuel50 Skills Ontology is a structured framework that defines and organizes skills, their relationships, and their relevance to various roles and industries. Ours stands out because it includes descriptions, proficiencies, and levels.
“When we started Fuel50 in 2011, our goal was to help organizations create engaged workforces through career path management,” said Anne Fulton, CEO of Fuel50.
“Today, we’re taking a giant leap forward. Our transformation is a direct response to the urgent skills challenges facing businesses worldwide,” Fulton added.
Recent studies predict that by 2030, 85 million jobs could be vacant, potentially resulting in $8.5 trillion in lost revenue. Fuel50’s rebranding initiative is designed to meet this crisis head-on.
Key aspects of the rebrand include:
- A new visual identity that’s dynamic and impossible to ignore.
- A stronger value proposition focused on solving the skills crisis.
- Reimagined product modules, including Development, Gigs, Mobility, Base, and Skills Architecture.
“Our Talent Intelligence Platform is now more powerful than ever,” said Jo Mills, President of Fuel50.
The rebrand also reflects Fuel50’s commitment to fostering more employee-centered organizations.
“We’re not just helping businesses manage careers; we’re empowering them to build agile, resilient teams ready for a skills-based future,” according to Mills.
Fuel50’s transformation comes at a critical time when 53% of candidates would forgo 10% higher pay for more skill growth, and board directors rank skills shortages as the top risk to organizational growth through 2025.
“The most successful companies of the future will be those that put their people first,” added Ashley Levesque, VP of Marketing at Fuel50.
“Our new brand and enhanced platform are designed to help organizations do exactly that.“
For more information about Fuel50’s rebrand and its enhanced Talent Intelligence Platform, visit https://fuel50.com/2024/10/fuel50-rebrand-blog/.
ABOUT FUEL50
Fuel50’s Talent Intelligence Platform is dedicated to solving the skills crisis with the industry’s only expert-driven skills ontology. By offering curated skill development, career pathing, and actionable insights, Fuel50 helps organizations close skill gaps and build dynamic, successful teams.
Ashley Levesque
Fuel50
marketing@fuel50.com
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